Network18’s English business news channel CNBC-TV18 has announced a special programming line-up for Union Budget 2021 themed ‘A Budget Like No Other’. The programming testifies the channel’s more than 2 decade long legacy of being India’s Business News specialist. The channel will bring global investors, policy makers, government representatives, industry stalwarts, and India Inc under one platform to present the most comprehensive, insight-driven, simplified Budget reportage.
The ongoing programming leading up to the Budget Day on 1st February aims to provide its audiences with an in-depth understanding of the Union Budget and how it impacts their everyday lives.
The pre-Budget shows include Budget Brainstorm, highlighting the budget wish-list of different industries with industry experts and economists. The channel will do a mood-check of the biggest fund managers in the country with CNBC-TV18 Market Poll on 27th January revealing – What the market wants from the FM.
CNBC-TV18s Young Turks Budget special will focus on the Indian entrepreneurial expectations by Karthik Reddy, Abhiraj Bhal, and Padmaja Ruparel. CNBC-TV18 hosted a marathon contest on TV and its Twitter handle starting from 11th January 2021 which will culminate on Budget Day, 1st February.
The contest will have exciting prizes being given out to lucky winners and will see a bumper prize on Budget Day. The Economic Survey post IES day will see Sheeren Bhan, Managing Editor, CNBC-TV18 in conversation with the author of the economic survey, CEA Krishnamurthy Subramanian and interaction with the industry.
“For the past 21 years, CNBC-TV18 stands tall as India’s Budget Headquarters and has been the most trusted and distinctive voice on all aspects concerning the Union Budget. With the nation now eagerly awaiting a Budget Like Never Before, we, as the leaders of English business news, take our role very seriously in providing exhaustive coverage and content on the Budget and how it would impact the different aspects of industry, commerce at a macro level and financial well-being at the micro. Our incisive and superior programming line-up led by our team of seasoned business journalists and research analysts, and joined by the very best of India Inc., Government and industry bodies, politicians and policy makers, remains unmatched as we endeavor to decode and analyse the Union Budget with precision for our viewers. As always Budget on CNBC-TV18 has seen tremendous sponsor interest and has led to advertisers from across industries reaching out to partner with us.”
Smriti Mehra, CEO, Business News, Network18
CNBC-TV18 will this year field market experts such as Raamdeo Agrawal, Nilesh Shah, Dinesh Kanabar, Dinesh Kumar Khara, Deepak Parekh, Koushik Chatterjee, Sanjiv Goenka, Sajjid Chinoy, Arundhati Bhattacharya, Mark Mobius, Caesar Maasry, Mixo Das, and Krishna Kumar.